REVENUE PARTNERS BY INDUSTRY
Industries We
Serve & Grow
01
ITAD
IT ASSET DISPOSITION
02
Software / SaaS / AI
RECURRING REVENUE
03
IT General
MANAGED SERVICES
04
Manufacturing
INDUSTRIAL B2B
05
Dental & Healthcare
PRACTICE GROWTH
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IT Asset Disposition
GLOBAL ITAD MARKET SIZE (2024)
$20.8B
MARKET COMPOSITION
Data Destruction / Sanitization
30.6% share
Remarketing & Value Recovery
De-manufacturing & Recycling
$34.2B
8.7%
30%+
$7.1B
$34.2B
MARKET SIZE BY 2030
Growing at 8.7% CAGR driven by accelerating hardware refresh cycles and e-waste regulation.
62M
TONS OF E-WASTE (2022)
Global e-waste has increased 82% since 2010. Forecast to reach 82M tons by 2030, creating massive ITAD demand.
56%
DATA BREACHES VIA POOR DISPOSAL
FTC 2024: over half of data breaches linked to inadequate IT asset disposal. Compliance urgency is real.
WHY ITAD BUYERS CONVERT
COMPLIANCE-DRIVEN BUYERS
Enterprise procurement teams are mandated to vet and certify ITAD vendors. Your R2/NAID certs need to reach them before your competitor does.
LONG PROCUREMENT CYCLES
ITAD contracts are multi-year with long lead times. Nextus gets you into the conversation months before RFPs are issued.
VALUE RECOVERY OPPORTUNITIES
Data centers and IT directors want maximum asset recovery value. We help you lead with ROI, not just compliance.
HIDDEN DECISION MAKERS
ITAD decisions involve IT, Legal, Finance, and ESG teams. Nextus maps the full buying committee and reaches each stakeholder.
INDUSTRY 02 · SOFTWARE / SAAS
Software &
SaaS & AI
GLOBAL B2B SAAS MARKET (2025)
$390B
CRM Software · Largest segment
~30% share
Large Enterprises · of market revenue
61%
North America · revenue share
32.85%
Market by 2031
$1.58T
CAGR (2026–2031)
26.2%
Healthcare SaaS CAGR
29.5%
APAC Fastest Growing
24.6%
$1.58T
PROJECTED MARKET BY 2031
B2B SaaS growing at 26%+ CAGR — the largest software opportunity in history, driven by AI-native platforms.
26%
CAGR THROUGH 2031
Generative AI, usage-based pricing, and cloud-first budgets are the primary growth engines of the next SaaS decade.
84%
IT EXECS PREFER SAAS SECURITY
PwC survey: 84% of IT executives believe SaaS solutions offer stronger security than on-premises alternatives.
WHY SAAS TEAMS CHOOSE NEXTUS
DEMO-TO-CLOSE DROP-OFF
Most SaaS teams get demos but struggle to convert. Nextus qualifies prospects before they ever hit your AE calendar.
VERTICAL SATURATION
Your market is crowded. We craft differentiated messaging that breaks through noise and speaks to the exact pain your product solves.
SDR SCALING PROBLEMS
Hiring, training, and retaining SDRs is expensive and slow. Nextus gives you a scalable outbound function from day one.
CHURN EATING GROWTH
New pipeline is the antidote to churn anxiety. A predictable inbound of qualified demos keeps MRR growing regardless of retention variance.
INDUSTRY 03 · IT GENERAL
IT Services
& MSPs
GLOBAL IT SERVICES MARKET
$1.4T
Cybersecurity Services — fastest growing
Managed Services (MSP) segment
Cloud Migration & Infrastructure
Avg. Sales Cycle (Enterprise IT)
6–9 Mo
MSP Market CAGR
13.6%
IT Spend Growth (2025)
+8.4%
North America Share
40%+
$1.4T
GLOBAL IT SERVICES MARKET
The IT services sector continues to expand as businesses across every vertical accelerate digital transformation.
13.6%
MSP MARKET CAGR
Managed service providers are among the fastest-growing segments as SMBs outsource IT infrastructure at record rates.
4×
More Opportunities Generated
WHY IT SERVICES FIRMS CHOOSE NEXTUS
COMMODITY POSITIONING
Every MSP sounds the same. Nextus helps you articulate your unique value to the exact buyers who need what only you offer.
SECURITY UPSELL OPPORTUNITY
Cyber liability is top of mind for every IT buyer. We position your security offerings front and center in every conversation.
GEOGRAPHIC MARKET PENETRATION
Regional MSPs struggle to expand beyond their existing base. Nextus campaigns open new geographies systematically.
MRR GROWTH PLATEAU
Referrals dry up. Nextus builds a predictable new-logo acquisition engine so your MRR grows independent of word-of-mouth.
INDUSTRY 04 · MANUFACTURING
Manufacturing
& Industrial
GLOBAL MANUFACTURING OUTPUT (2024)
$16T+
Industrial Automation — 9.2% CAGR
Smart Factory Market Growth
Supply Chain Tech Adoption
Manufacturing SaaS CAGR
18.7%
Avg. B2B Sales Cycle
6–12 Mo
Decision Committee Size
6–10
Reshoring Investment (US)
$200B+
$16T+
Global Manufacturing Output
9.2%
INDUSTRIAL AUTOMATION CAGR
Robotics, IIoT, and smart factory initiatives are driving explosive growth in automation technology adoption across all manufacturing sectors.
$200B+
US RESHORING INVESTMENT
Record reshoring activity creates massive procurement opportunities for domestic manufacturers, service providers, and technology vendors.
WHY MANUFACTURERS CHOOSE NEXTUS
COMPLEX MULTI-STAKEHOLDER SALES
Manufacturing decisions involve plant ops, engineering, procurement, and the C-suite. Nextus maps and reaches every stakeholder in parallel.
LONG SALES CYCLES
6–12 month cycles require persistent, multi-touch outreach. Nextus keeps you top-of-mind throughout the entire evaluation period.
Niche Vertical Access
TRADE SHOW DEPENDENCY
Most manufacturers rely on trade shows for leads. Nextus builds a year-round digital outbound engine that generates pipelines between events.